Discount Perfume & Cologne online perfume store. Designer womens perfume and mens cologne at Big Discount Fragrances

Matching a celebrity’s name and fame to a designer perfume has always been a quick route to establishing a brand name since the 1930’s. Of course that didn’t have to always include the star’s permission then, or even royalties, not to mention paying and having that star actually hawk the brand. Oh, say this perfume is quite absolutely so, Joe DiMaggio! For five to ten percent of the take or even more, of course. Many celebrity-endorsed perfumes have fizzled out quickly, like that ill-fated scent endorsed by Donald Trump for Estee Lauder, which, after flaring up for a short time, was as fleeting if not more so than “celebrity fame.” One could have renamed those scents as “Fickle,” and if a major perfumer wasn’t careful, all that endorsement money could head straight for the clearance bins. The high fashion designer houses still dominated high fashion perfume branding, with names like Giorgio Armani and the House of Chanel, rising in the 80’s through the 90’s, taking over from most celebrity names.

Liz Taylor’s White Diamonds, which debuted in 1991, four years after her first endorsed perfume, “Passion,” came out, was an exception.  She has continued to endorse this separate, specialized collection from maker Elizabeth Arden to adoring fans of La Taylor throughout the years, and in what is nowadays a global $1 billion a year celebrity fragrance market, it has sold well over a $1 billion of all that since it came out. Even through the rise of massive mass-marketing and brand name clone fragrances, her brand still ranks consistently among the top sellers in womens perfumes. And of course it still ranks very very well among department store sales.

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Regifting has been around for quite a while now.  Jerry, Elaine, George and Kramer may have made the term and practice official,  but perhaps, if only Adam hadn’t started it all when he regifted that half-chewed apple to Eve, then all men might still be living very quiet lives, just sitting on a warm rock somewhere just outside the garden of Eden, scratching themselves, lazy, lonely but also happily bored?  Eve would’ve gotten off easy, too, then found the shopping tree or the ladyshoe tree at the other end of the garden, and the twain might never have met again.

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Yes, things have changed a whole heck of a lot since kids in between 10 and 15 yrs of age were simply, well, kids. Different sources define them as 8-12 or 9-13 year olds, especially the classic teeny-boppers, who have always been the latest fad and fashion girls. No matter the definition, these “Tweens” today are striving to look, dress and act like their older teenage siblings, and a lot sooner! Not quite old enough to fall into that older teen, senior high school or young adult collegiate category, but certainly old enough to recognize, desire and oh yes, buy all those things young adults have, and beyond. Tweens are past the old reliables The Gap and Keds and much more into designer fashions, wishing to express themselves, to be more unique, and to have fun and interact with their friends at the same time. Today’s parents are giving them much more independence at earlier ages, and more importantly, the ability to spend, that has created this market. The age of designer Barbie and designer Ken is here, with the global Internet and the ease of purchasing online reaching just about every nook and cranny. This includes classic tweener products, like toys, electronics, fashion and perfumes, as well as all the things their older teenage or young adult role models have. Hanging out and fitting in with big sis, big brother or an older cousin, is as they say, way way cool.

So what are parents to do to survive these new pressures from businesses like Limited Too, Skecher’s, and Kids Footlocker catering to their children? Monster tweener marketing lines like those for Hannah Montana and even SpongeBob Squarepants, for example, can really drive the cost of outfitting, entertaining and buying for their kids completely out of sight. One great solution is online purchasing from discount retailers or wholesalers, and is readily available straight from home, via the Internet. Discount retail and wholesale has been available from the early days of the post office and mail order, but much faster and much more convenient nowadays, of course. Parents today often have to think very hard and decide on whether or not to get the latest thing or fad that the kids want. Keeping up with the Joneses has become keeping up with Jack and Jill. In the perfumes and colognes market, for example, parents can still get those name brands, but for a much lower price than going shopping with them and just turning into a walking ATM, a virtual money machine, if you will. Young womens perfume lines are now extending their target market down to younger teeny-boppers, not just their older sisters. Teeny-boppers love to smell fruity and floral, although brighter and fresher and more innocent than their older counterparts. So the costs range from getting fragrances like Hannah Montana signature perfumes, to Abercrombie & Fitch, Chance by Chanel, Daisy by Marc Jacobs, Diamonds by Emporio Armani, Viva La Juicy from Juicy Couture, even Vera Wang’s Princess and Rock Princess. Perhaps all of them! And they desire those fruity floral Ed Hardy scents, too, along with the iPods and all the latest game systems.

So, keeping costs down, by going online, sometimes by up to 90%, allowing the kids to test several scents before deciding on their real faves, is a very good alternative.  Instead of having to throw some clothes on, piling the kids into the car and slogging through the mall all afternoon.  Then parents just have to worry about getting the kids their own cars, maybe their own apartments, next!  But that’s alright, because these cool kids will have to worry about getting adult things, like a job, a bank account, furniture even!

And now for Los Muchachos …. what is the most popular out there, to make the manly man smell like the main man?  Even for the unfamiliar, for all you wives and girlfriends, mommies and sisters, here’s a list that clearly shows what the guys are liking and wearing.   And for you gents looking for new scents, these selections have passed the acid test.  Sold!  Adding any of these to one’s dresser collection will surely enhance it.

 

Acqua Di Gio, from the house of Giorgio Armani, was our top online seller for manly scents, followed by a couple of long time classics, Cool Water launched in 1988 by Davidoff, and then Paul Sebastian’s namesake line launched way back in 1979 …  Interestingly enough, the Mens Top 10 is one topseller list that Ed Hardy by Christian Audigier hasn’t seemed to have made inroads into.

Big Discount Fragrances’ December Gentlemen’s Top 10 Colognes & Perfumes:

1. Acqua Di Gio by Armani Eau de Toilette
2. Cool Water by Davidoff Eau de Toilette
3. Paul Sebastian Cologne Spray
4. Hugo by Hugo Boss Eau de Toilette
5. Kenneth Cole Black Eau de Parfum
6. Chrome by Azzaro Eau de Toilette
7. Usher by Usher Eau de Toilette
8. Curve by Liz Claiborne Cologne Spray
9. Light Blue by D&G Eau de Toilette
10. The One by D&G Eau de Toilette

For you young ladies makin’ merry with the moolah from a very merry and fruitful holidays, what now?  Why, it’s time to enhance your collection of fragrances you just have to have!  Or it might be high time to start your collection.  What to choose from?  Tada!   Here’s our Top 10 young ladies fragrances for December!  And for those of you who need to find a gift for their young lady in junior, senior high or away at college, this list helps make surefire choices.

So which ones have caught the fancy of all the young ladies? No surprise that Ed Hardy Women (EDT) is leading, just like it has in the regular womens category, while two Burberry scents: The Beat (EDP) and Brit [EDT], are strongly bringing up the place and show.  It is time to collect one or more or all of these, to help figure out what to wear for all those winter-spring activities and outings, not to mention Valentine’s!   All Available now online.

Big Discount Fragrances’ December Youth Top 10 Perfumes for Young Ladies:

1. Ed Hardy Women Eau De Parfum
2. The Beat by Burberry Eau De Parfum
3. Brit by Burberry Eau De Toilette
4. Michael Kors Eau de Parfum for Women
5. Vera Wang Princess Eau de Toilette
6. Gucci Rush by Gucci Eau de Toilette
7. Touch of Pink by Lacoste Eau de Toilette
8. Pink Sugar by Aquolina Eau de Toilette
9. Juicy Couture Eau de Parfum
10. Viva La Juicy Eau De Parfum

And for parents and yes, even young aspiring lads, looking for a great gift for a young lady, any of these should fit the bill, even if she already has it. She can’t really have too much or too many, just more to try, switch and swap around with friends. Perfume Perfect!